{"id":1091,"date":"2026-09-11T22:15:47","date_gmt":"2026-09-11T20:15:47","guid":{"rendered":"https:\/\/jordiruiz.pro\/?p=1091"},"modified":"2026-09-18T04:18:11","modified_gmt":"2026-09-18T02:18:11","slug":"cas-exit-triplica-transit-organic-6-mesos","status":"publish","type":"post","link":"https:\/\/jordiruiz.pro\/ca\/cas-exit-triplica-transit-organic-6-mesos\/","title":{"rendered":"De zero a posicionat: com un client va triplicar el seu tr\u00e0nsit org\u00e0nic en 6 mesos"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1091\" class=\"elementor elementor-1091 elementor-950\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9b07bac elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9b07bac\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-10d2deb\" data-id=\"10d2deb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c2df78 elementor-widget elementor-widget-html\" data-id=\"9c2df78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/jordiruiz.pro\/wp-content\/uploads\/jr-css\/p-40c679e6f3.css\" \/><div class=\"jr-root\"><section class=\"jr-post-hero\"><div class=\"jr-post-hero-bg\" style=\"background-image:url('https:\/\/images.unsplash.com\/photo-1460925895917-afdab827c52f?w=1200&#038;q=80')\"><\/div><div class=\"jr-post-hero-inner\"><div class=\"jr-post-metarow\"><span class=\"jr-badge\">Casos Reals<\/span><span class=\"jr-post-meta\">8 min de lectura<\/span><\/div><h1 class=\"jr-post-title\">De zero a posicionat: com un client va triplicar el seu tr\u00e0nsit org\u00e0nic en 6 mesos<\/h1><\/div><\/section><div class=\"jr-post-layout\"><aside class=\"jr-toc\"><div class=\"jr-toc-box\"><div class=\"jr-toc-title\"><svg viewBox=\"0 0 24 24\"><line x1=\"8\" y1=\"6\" x2=\"21\" y2=\"6\"\/><line x1=\"8\" y1=\"12\" x2=\"21\" y2=\"12\"\/><line x1=\"8\" y1=\"18\" x2=\"21\" y2=\"18\"\/><line x1=\"3\" y1=\"6\" x2=\"3.01\" y2=\"6\"\/><line x1=\"3\" y1=\"12\" x2=\"3.01\" y2=\"12\"\/><line x1=\"3\" y1=\"18\" x2=\"3.01\" y2=\"18\"\/><\/svg>Contingut<\/div><nav><a href=\"#s1\">El punt de partida<\/a><\/nav><\/div><\/aside><article class=\"jr-article\"><h2 id=\"s1\">El punt de partida<\/h2><p>El client va arribar amb una web de 3 anys d'antiguitat, un bon producte, per\u00f2 un tr\u00e0nsit org\u00e0nic estancat al voltant de 1.200 visites al mes. Havia invertit en Ads, per\u00f2 el cost per adquisici\u00f3 era insostenible.<\/p><h3>El diagn\u00f2stic<\/h3><p>L'an\u00e0lisi t\u00e8cnica va revelar tres problemes:<\/p><ol><li><strong>Indexaci\u00f3 deficient<\/strong>: Google no indexava el 40% de les p\u00e0gines importants.<\/li><li><strong>Contingut sense estrat\u00e8gia<\/strong>: Publicaven per volum, sense una intenci\u00f3 clara ni keyword research.<\/li><li><strong>Sense autoritat de domini<\/strong>: Cap backlink de qualitat i poca pres\u00e8ncia digital.<\/li><\/ol><h3>L'estrat\u00e8gia en tres fases<\/h3><p><strong>Fase 1 (Mes 1-2): SEO t\u00e8cnic<\/strong><\/p><ul><li>Auditoria t\u00e8cnica completa i correcci\u00f3 dels errors d'indexaci\u00f3.<\/li><li>Optimitzaci\u00f3 de la velocitat de c\u00e0rrega (de 4,2 s a 1,3 s).<\/li><li>Implementaci\u00f3 de dades estructurades.<\/li><li>Reestructuraci\u00f3 de l'arquitectura d'URL.<\/li><\/ul><p><strong>Fase 2 (Mes 3-4): Contingut amb intenci\u00f3<\/strong><\/p><ul><li>Keyword research per intenci\u00f3 de cerca i etapa del funnel.<\/li><li>Publicaci\u00f3 de 8 peces de contingut al mes, cadascuna amb un objectiu clar.<\/li><li>Optimitzaci\u00f3 de les p\u00e0gines existents amb m\u00e9s potencial.<\/li><\/ul><p><strong>Fase 3 (Mes 5-6): Autoritat i link building<\/strong><\/p><ul><li>Estrat\u00e8gia de link building de qualitat (guest posts, mencions, partnerships).<\/li><li>Creaci\u00f3 de contingut enlla\u00e7able (estudis originals, guies completes).<\/li><li>Digital PR per aconseguir mencions en mitjans del sector.<\/li><\/ul><h3>Els resultats<\/h3><p>Als 6 mesos:<\/p><ul><li><strong>Tr\u00e0nsit org\u00e0nic<\/strong>: de 1.200 a 4.100 visites\/mes (+241%).<\/li><li><strong>Posicions 1-3 a Google<\/strong>: de 12 keywords a 47 keywords.<\/li><li><strong>Leads org\u00e0nics<\/strong>: de 18 a 63 al mes.<\/li><li><strong>Cost per lead<\/strong>: redu\u00eft un 70%.<\/li><\/ul><h3>La lli\u00e7\u00f3<\/h3><p>No hi havia dreceres ni trucs. Nom\u00e9s un diagn\u00f2stic correcte, una execuci\u00f3 disciplinada i paci\u00e8ncia. El SEO recompensa els qui pensen a llarg termini i castiga els qui busquen resultats immediats.<\/p><\/article><\/div><section class=\"jr-related\"><div class=\"jr-wrap\"><div class=\"jr-servrel\"><h3><svg viewBox=\"0 0 24 24\"><path d=\"M19 21l-7-5-7 5V5a2 2 0 0 1 2-2h10a2 2 0 0 1 2 2z\"\/><\/svg>Serveis relacionats<\/h3><a class=\"jr-servrel-card\" href=\"https:\/\/jordiruiz.pro\/ca\/serveis\/\"><div><h4>Serveis<\/h4><p>Sistemes complets de captaci\u00f3 i venda<\/p><\/div><span class=\"ar\">&rarr;<\/span><\/a><\/div><h2 class=\"jr-h2\">Articles relacionats<\/h2><div class=\"jr-related-grid\"><a class=\"jr-bcard\" data-cat=\"Casos Reales\" href=\"https:\/\/jordiruiz.pro\/caso-saas-b2b-acorto-ciclo-venta-90-35-dias\/\"><div class=\"jr-bcard-img\" style=\"background-image:url('https:\/\/images.unsplash.com\/photo-1486312338219-ce68d2c6f44d?w=1200&#038;q=80')\"><\/div><div class=\"jr-bcard-body\"><div class=\"jr-bcard-meta\"><span class=\"jr-badge\">Casos Reals<\/span><span class=\"jr-bmeta-min\">9 min<\/span><\/div><h3>Com un SaaS B2B va escur\u00e7ar el seu cicle de venda de 90 a 35 dies<\/h3><p>Un cicle de venda de 90 dies no \u00e9s un problema de producte, sin\u00f3 de proc\u00e9s. Cinc intervencions que van escur\u00e7ar el cicle a 35 dies sense canviar l'equip ni el preu.<\/p><span class=\"jr-more\">Llegir-ne m\u00e9s \u2192<\/span><\/div><\/a><a class=\"jr-bcard\" data-cat=\"Casos Reales\" href=\"https:\/\/jordiruiz.pro\/caso-consultoria-duplico-conversion-crm\/\"><div class=\"jr-bcard-img\" style=\"background-image:url('https:\/\/images.unsplash.com\/photo-1542435503-956c469947f6?w=1200&#038;q=80')\"><\/div><div class=\"jr-bcard-body\"><div class=\"jr-bcard-meta\"><span class=\"jr-badge\">Casos Reals<\/span><span class=\"jr-bmeta-min\">9 min<\/span><\/div><h3>De leads a vendes: com una consultoria va duplicar la seva conversi\u00f3 amb un CRM ben configurat<\/h3><p>Una consultoria va duplicar la seva conversi\u00f3 en sis mesos sense canviar l'equip ni el producte. Cinc intervencions de CRM que van convertir un arxiu en un sistema de seguiment.<\/p><span class=\"jr-more\">Llegir-ne m\u00e9s \u2192<\/span><\/div><\/a><\/div><\/div><\/section><script>(function(){var links=document.querySelectorAll(\".jr-toc a\");if(!links.length)return;var secs=[];for(var i=0;i<links.length;i++){var id=links[i].getAttribute(\"href\").slice(1);var el=document.getElementById(id);if(el)secs.push({l:links[i],el:el});}function os(){var y=window.pageYOffset+150;var cur=secs.length?secs[0]:null;for(var i=0;i<secs.length;i++){if(secs[i].el.getBoundingClientRect().top+window.pageYOffset<=y)cur=secs[i];}for(var j=0;j<links.length;j++)links[j].classList.remove(\"active\");if(cur)cur.l.classList.add(\"active\");}window.addEventListener(\"scroll\",os,{passive:true});os();})();<\/script><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>No \u00e9s teoria. \u00c9s un cas real. T&#8217;explico com un client va passar d&#8217;un tr\u00e0nsit estancat a triplicar-lo en 6 mesos amb una estrat\u00e8gia de SEO ben executada.<\/p>\n","protected":false},"author":2,"featured_media":1392,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-1091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos-reales"],"_links":{"self":[{"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/posts\/1091","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/comments?post=1091"}],"version-history":[{"count":0,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/posts\/1091\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/media\/1392"}],"wp:attachment":[{"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/media?parent=1091"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/categories?post=1091"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/tags?post=1091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}