{"id":1092,"date":"2026-09-11T22:15:47","date_gmt":"2026-09-11T20:15:47","guid":{"rendered":"https:\/\/jordiruiz.pro\/?p=1092"},"modified":"2026-09-17T00:00:06","modified_gmt":"2026-09-16T22:00:06","slug":"no-treballo-amb-qualsevol-mentalitat-creixement","status":"publish","type":"post","link":"https:\/\/jordiruiz.pro\/ca\/no-treballo-amb-qualsevol-mentalitat-creixement\/","title":{"rendered":"Per qu\u00e8 no treballo amb qualsevol: la mentalitat de creixement com a filtre"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1092\" class=\"elementor elementor-1092 elementor-951\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-da69427 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"da69427\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2970410\" data-id=\"2970410\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d7bb0cf elementor-widget elementor-widget-html\" data-id=\"d7bb0cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/jordiruiz.pro\/wp-content\/uploads\/jr-css\/p-40c679e6f3.css\" \/><div class=\"jr-root\"><section class=\"jr-post-hero\"><div class=\"jr-post-hero-bg\" style=\"background-image:url('https:\/\/images.unsplash.com\/photo-1454165804606-c3d57bc86b40?w=1200&#038;q=80')\"><\/div><div class=\"jr-post-hero-inner\"><div class=\"jr-post-metarow\"><span class=\"jr-badge\">Opini\u00f3<\/span><span class=\"jr-post-meta\">4 min de lectura<\/span><\/div><h1 class=\"jr-post-title\">Per qu\u00e8 no treballo amb qualsevol: la mentalitat de creixement com a filtre<\/h1><\/div><\/section><div class=\"jr-post-layout\"><aside class=\"jr-toc\"><div class=\"jr-toc-box\"><div class=\"jr-toc-title\"><svg viewBox=\"0 0 24 24\"><line x1=\"8\" y1=\"6\" x2=\"21\" y2=\"6\"\/><line x1=\"8\" y1=\"12\" x2=\"21\" y2=\"12\"\/><line x1=\"8\" y1=\"18\" x2=\"21\" y2=\"18\"\/><line x1=\"3\" y1=\"6\" x2=\"3.01\" y2=\"6\"\/><line x1=\"3\" y1=\"12\" x2=\"3.01\" y2=\"12\"\/><line x1=\"3\" y1=\"18\" x2=\"3.01\" y2=\"18\"\/><\/svg>Contingut<\/div><nav><a href=\"#s1\">El fum es ven, les dades es queden<\/a><\/nav><\/div><\/aside><article class=\"jr-article\"><h2 id=\"s1\">El fum es ven, les dades es queden<\/h2><p>Fa anys que soc en aquest sector i n'he vist de tots colors. Consultors que prometen 'posicionar-te en 30 dies'. Ag\u00e8ncies que venen 'paquets SEO' que s\u00f3n una plantilla aplicada a tothom. Gurus que ensenyen m\u00e8triques de vanitat i amaguen el ROI.<\/p><p>Per aix\u00f2 tinc una regla que no \u00e9s negociable: <strong>no treballo amb qualsevol<\/strong>.<\/p><h3>Qu\u00e8 busco en un client<\/h3><p>Quan parlo amb un client potencial, no busco el pressupost m\u00e9s gran. Busco tres coses:<\/p><ol><li><strong>Mentalitat de creixement<\/strong>: Projectes que volen cr\u00e9ixer de debo, no nom\u00e9s 'tenir pres\u00e8ncia en l\u00ednia'.<\/li><li><strong>Disposici\u00f3 a mesurar<\/strong>: Si no hi ha dades, no hi ha estrat\u00e8gia. Si no est\u00e0s disposat a mesurar, no et puc ajudar.<\/li><li><strong>Paci\u00e8ncia estrat\u00e8gica<\/strong>: El SEO i el growth no s\u00f3n immediats. Si busques resultats en 30 dies, contracta Ads.<\/li><\/ol><h3>Qu\u00e8 rebutjo<\/h3><ul><li><strong>Projectes que busquen dreceres<\/strong>: El SEO negre, les compres massives d'enlla\u00e7os i les estrat\u00e8gies manipuladores funcionen a curt termini i destrueixen a llarg termini.<\/li><li><strong>M\u00e8triques de vanitat<\/strong>: Si t'importa m\u00e9s tenir 10.000 seguidors que 10 clients, no som un bon fit.<\/li><li><strong>Resist\u00e8ncia a la transpar\u00e8ncia<\/strong>: Si no vols compartir dades de negoci, no puc alinear la meva feina amb els teus objectius.<\/li><\/ul><h3>No \u00e9s arrog\u00e0ncia, \u00e9s respecte<\/h3><p>Rebutjar un client no \u00e9s un luxe. \u00c9s respecte pel client, pel projecte i per la meva pr\u00f2pia feina. Un projecte que no encaixa fracassar\u00e0, i el frac\u00e0s \u00e9s dolent per a tothom.<\/p><h3>El resultat de filtrar<\/h3><p>Quan treballes nom\u00e9s amb projectes que encaixen, passen tres coses:<\/p><ol><li>Els resultats s\u00f3n millors perqu\u00e8 hi ha alineaci\u00f3.<\/li><li>Les relacions s\u00f3n m\u00e9s sanes perqu\u00e8 hi ha confian\u00e7a.<\/li><li>La feina \u00e9s m\u00e9s satisfact\u00f2ria perqu\u00e8 hi ha prop\u00f2sit.<\/li><\/ol><p>No treballo amb qualsevol. Treballo amb projectes que tenen mentalitat de creixement i ambici\u00f3 real. Si ets un d'aquests, parlem.<\/p><\/article><\/div><section class=\"jr-related\"><div class=\"jr-wrap\"><div class=\"jr-servrel\"><h3><svg viewBox=\"0 0 24 24\"><path d=\"M19 21l-7-5-7 5V5a2 2 0 0 1 2-2h10a2 2 0 0 1 2 2z\"\/><\/svg>Serveis relacionats<\/h3><a class=\"jr-servrel-card\" href=\"https:\/\/jordiruiz.pro\/ca\/serveis\/\"><div><h4>Serveis<\/h4><p>Sistemes complets de captaci\u00f3 i venda<\/p><\/div><span class=\"ar\">&rarr;<\/span><\/a><\/div><h2 class=\"jr-h2\">Articles relacionats<\/h2><div class=\"jr-related-grid\"><a class=\"jr-bcard\" data-cat=\"Opini\u00f3n\" href=\"https:\/\/jordiruiz.pro\/contenido-largo-sigue-ganando-era-tiktok\/\"><div class=\"jr-bcard-img\" style=\"background-image:url('https:\/\/images.unsplash.com\/photo-1581091226825-a6a2a5aee158?w=1200&#038;q=80')\"><\/div><div class=\"jr-bcard-body\"><div class=\"jr-bcard-meta\"><span class=\"jr-badge\">Opini\u00f3<\/span><span class=\"jr-bmeta-min\">7 min<\/span><\/div><h3>Per qu\u00e8 el contingut llarg continua guanyant al curt (fins i tot en l'era de TikTok)<\/h3><p>El contingut breu ha guanyat l'atenci\u00f3 fragmentada, per\u00f2 el llarg continua guanyant en posicionament, autoritat i conversi\u00f3. 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La difer\u00e8ncia entre m\u00e8trica de vanitat i m\u00e8trica de negoci, i per qu\u00e8 importa.<\/p><span class=\"jr-more\">Llegir-ne m\u00e9s \u2192<\/span><\/div><\/a><\/div><\/div><\/section><script>(function(){var links=document.querySelectorAll(\".jr-toc a\");if(!links.length)return;var secs=[];for(var i=0;i<links.length;i++){var id=links[i].getAttribute(\"href\").slice(1);var el=document.getElementById(id);if(el)secs.push({l:links[i],el:el});}function os(){var y=window.pageYOffset+150;var cur=secs.length?secs[0]:null;for(var i=0;i<secs.length;i++){if(secs[i].el.getBoundingClientRect().top+window.pageYOffset<=y)cur=secs[i];}for(var j=0;j<links.length;j++)links[j].classList.remove(\"active\");if(cur)cur.l.classList.add(\"active\");}window.addEventListener(\"scroll\",os,{passive:true});os();})();<\/script><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Rebutjar clients no \u00e9s un luxe. \u00c9s una necessitat. T&#8217;explico per qu\u00e8 la mentalitat de creixement \u00e9s el filtre m\u00e9s important que aplico.<\/p>\n","protected":false},"author":2,"featured_media":1393,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"class_list":["post-1092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-opinion"],"_links":{"self":[{"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/posts\/1092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/comments?post=1092"}],"version-history":[{"count":0,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/posts\/1092\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/media\/1393"}],"wp:attachment":[{"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/media?parent=1092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/categories?post=1092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jordiruiz.pro\/ca\/wp-json\/wp\/v2\/tags?post=1092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}